VOD Professional 20262026-05-11T08:35:17+00:00

Independent Intelligence for the Streaming Industry

Analysis, events and, new in 2026, our OTT-AI Readiness Framework (“the OARF”): the first structured model for AI strategy in streaming and broadcast.

What’s our AI Strategy?

VOD Pro’s OTT-AI Readiness Framework (“the OARF”) provides an organisation-wide structure to help answer that question for broadcasters and streamers.

The Riffs Show

In The Riffs Show, Lydia Fairfax and Kauser Kanji discuss the strategies, economics and power dynamics shaping the OTT industry.

From platform control and monetisation to content, partnerships and emerging tech, each episode breaks down the forces driving broadcasters and streamers today.

Watch all episodes, free here or on Spotify. And join our mailing list to find out about upcoming sessions.

  • Riffs Season 2, Episode 5 – The Cost of Premier League DTC

    The Premier League has just announced Premier League Plus – a new DTC streaming service launching in Singapore next season. Which led us to ask: what would happen if they tried the same thing in the UK?

    For this week’s episode, Lydia and I built financial models independently and then compared

  • Riffs Season 2, Episode 4 – Who Owns the Streaming Customer?

    In this week’s Riffs, Lydia and I tackle one of streaming’s most loaded questions: who actually owns the streaming customer: the streamer, the aggregator, the TV manufacturer, or the device ecosystem?

    We started with a quick follow-up from last week – the HBO Max UK launch, and why Sora

OTT Question Time Live

OTTQTL is our annual conference where leaders from streamers, broadcasters, operators, film studios, content owners, rights holders and, of course, vendors, talk candidly about their businesses, opportunities and challenges.

2026 was our biggest event yet with over 60 speakers from Amazon, the BBC, BBC Studios, BritBox International, Channel 4, the Digital Entertainment Group, DR, Everyone TV, Google, Hearst Networks EMEA, ITV, ITV Studios, NBCU, NRK, Paramount, ProSiebenSat.1, Sharp Consumer Electronics, TF1, Tubi, Sky and UKTV.

Watch all the sessions here and contact us if you’d like to take part in OTT Question Time Live 2027.

  • OTTQTL26 - The Strategists
  • OTTQTL26 - AI Voices for Hollywood and Beyond
  • OTTQTL26 - AI Front & Backend Use Cases & Solutions
  • OTTQTL26 - Microtransactions in the AI Era
  • OTTQTL26 - The Illusion of Progress
  • OTTQTL26 - The Economics of AI Content

Posts

Analysis – and occasional musings – about the OTT industry.

  • Webinar – Sports & Streaming: Design, Discovery and the Fan Experience

    In this special webinar, which we’re hosting on Thursday 21 May (14:00-14:45 UK) we’re discussing sports engagement and discoverability in streaming with Mike Gregory, Head of Design at Sky Sports, Dave Gibbs, SVP Global Sports Product at Warner Bros. Discovery, Steve Forde, Director of Product, ITV and Matt

  • 50 VOD Professionals 2026 – Nominations Now Open!

    50 VOD Professionals – our list of the 50 most influential people working in the UK’s video-on-demand and OTT industry – is back for 2026!

    Nominations are now open and we’d like to hear from you about the brilliant people that power VOD services all over the UK: the designers who

  • Netflix, WBD & Content Efficiency

    Two weeks ago, when Stranger Things 5 had just dropped, I thought it would be good to write about the performance of previous seasons so that we might be able to predict viewing figures. 

    And then Netflix apparently acquired WBD and all hell broke loose. 

    The article thus morphed into, “How might

  • Why Comcast Bid £1.6bn for ITV’s M&E Business

    Comcast’s (opening?) bid for ITV’s M&E (Broadcast) business last week was… unexpected. Aside from feeling like a lowball offer, it was puzzling even to former ITV veterans. Peter Fincham, for example, who was Director of Television from 2008-2016, told BBC Radio that the relationship between the broadcast business and

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