OTT Question Time Live 2024 — An Overview of the Indian Media & Entertainment Sector
With 180 million TV households, 538m smartphone users, 1.2 billion telecoms subscriptions and an M&E sector worth 2.1 trillion INR (or 26.2 bn US dollars), India is surely one of the most fascinating and diverse OTT markets in the world. In this fireside chat, Neeraj Arora, Head of International [...]
OTT Question Time Live 2024 — Mastering the OTT Revenue Game: Embrace Complexity, Boost Growth!
During this fireside chat, Jonas Engwall, CEO of Bedrock Streaming, together with Andrew Ladbrook, Head of Strategy at Oliver & Ohlbaum Associates, discussed the increasing complexity of OTT revenue streams and the need for broadcasters to continually adapt to the latest innovations to ensure profitability. [...]
OTT Question Time Live 2024 — Making NOW as Entertaining as Possible
Jacob Bridges, Managing Director of NOW, talks to ex-BBC journalist Peter Nunn about his first six months in the role. He also tells us about the trends in the streaming industry he’s seeing and the role of Sports on NOW.
OTT Question Time Live 2024 — How AI will Affect the OTT Industry
Maureen Kerr, Partner at Arthur D Little, talked to an all-star panel about how AI will affect the OTT industry across its various sub-sectors. Gulliver Smithers, former SVP Product & Technology at Sony Pictures Entertainment, Maria Ingold, founder & CEO of Mireality, Joe Ward, CEO of EDGE and Kristan Bullett, founder [...]
OTT Question Time Live 2024 — The Personalisation Journey at ITV
In this Q&A session, Deep Bagchee, Chief Product Officer at ITV, talked to Renato Bonomini, VP Sales Engineering at ContentWise about ITVX’s evolving journey in viewer engagement, product development, and monetisation. Key topics included the uses of personalisation in user engagement and retention, measuring the success of personalisation, vendor-provider [...]
OTT Question Time Live 2024 — ITV’s Pathway from Broadcaster to Multidimensional Streaming Business
Continuing the ITV fest on Morning 2 of Day 2 of OTT Question Time Live 2024, Rhys McLachlan, Director of Advanced Advertising at ITV, talked to Marion Ranchet, MD & Founder of Local Act Consultancy, about the broadcaster's journey from legacy broadcaster to an end-to-end content production, ad-ops, [...]
OTT Question Time Live 2024 — Warner Bros Discovery’s Big Year for Streaming
2024 is going to be a huge year for Warner Bros Discovery and streaming, with Max successfully launched in the U.S. in 2023 and further strengthened with the addition of live sports and news. Next, Max is set to roll out in LATAM, EMEA and APAC starting this [...]
OTT Question Time Live 2024 — The OTT Scene in Germany
With almost 40m households and more than 500 TV channels, Germany is one of the biggest and most diversified TV markets in the world. Add to this a booming OTT scene (40+ streaming services), a growing trend toward cord-cutting (nearly 8% of households now exclusively access TV via [...]
OTT Question Time Live 2024 — Waking up to the New Streaming Reality
Ben Keen, OTT expert and member of multiple industry boards, gave us a provocative perspective on the dynamics of the global market; calling out the winner of the Streaming Wars and the opportunities arising from ‘glocalisation’ of content.
OTT Question Time Live 2024 — Netflix, Amazon Price Changes
Pay models - AVOD, SVOD, hybrids - had already been discussed a few times at OTT Question Time Live 2024 by the time we got to this session on Day 2 so we pivoted to exploring the introduction of ad tiers on Netflix and Amazon Prime and their [...]
OTT Question Time Live 2024 — Turning Audiences into Fans & Learning from the World of Sport
With the focus more than ever on growing sustainable streaming services, what different tactics should we use to acquire new audiences in an increasingly competitive market, and extend the time they spend with us? How can we grow the top of the funnel and then optimise it to [...]
OTT Question Time Live 2024 — Warner Bros Discovery’s Ad Sales Offering
Katie Coteman, GVP, Head of Ad Sales & Partnerships at Warner Bros. Discovery spoke to Lydia Fairfax, MD and Founder of Triple Crown Consulting, about WBD’s ad sales offering in the UK & Ireland. Focused on discovery+, the conversation explored the rise of SAVoD services, the importance of relevancy [...]
OTT Question Time Live 2024 — Do You Believe in FAST?
In this session, our moderator, Kasia Jablonska, Director of Digital & On-Demand at BBC Studios, played devil’s advocate with her panellists and asked whether FAST really can and does work as a monetisation strategy for broadcasters, content owners and streamers. Together with Stephen Byrne, CEO Nordics & VP Partnership Development [...]
OTT Question Time Live 2024 — Amazon FAST Channels: Live Linear Television in the Age of Streaming
In this fireside chat, Lisa Rousseau, Head of Amazon Freevee UK, discussed the growing free ad-supported streaming television (FAST) Channel offering from Amazon, why customers are so drawn to this “live” experience in a world of on-demand, and the future vision for FAST Channels on the service. The conversation [...]
ITV 2023 Results – A Tale of Two Revenue Streams
A recap from ITV’s full year results 2023 released yesterday. First, the good news. Digital performance – that is, OTT – is up across the board: - Total streaming hours viewed increased 26% YOY to 1.5bn hours - Monthly active users rose 19% to 12.5m - Overall digital [...]
Amazon’s Ad Tier: Potential Growth & ROI
The comms from Amazon - at the turn of the year - about introducing its new ad tier were fascinating for two reasons: #1) Amazon said that it was making the change because it would “allow us to continue investing in compelling content and keep increasing that investment [...]
OTT Question Time Live 2024 — Agenda Announced!
With 50+ speakers, 14 fireside chats, 7 panels and 2 presentations now confirmed, we have a full lid for OTT Question Time Live 2024! Come join us on 30th and 31st January at London's iconic British Museum where we'll be talking to, amongst others: Faz Aftab, Director of M&E Partnerships [...]
IBC 2023 Review
#1. Where are we at, as an industry, in 2023? For me, last year’s IBC had the flavour of a giddy reunion with long-lost friends – “We’re back! How have you been? You look different in person than on a screen!” This year, the mood was more focused [...]
OTT Question Time #70 – Streaming Services’ Profitability
What makes a streaming service profitable? As with any business the basic equation is income minus costs but this masks a world of complexity. What exactly is OTT income made up of (e.g. advertising, subscriptions, sponsorships etc.)? What about costs (content, staff, technology, R&D)? And how sustainable [...]
OTT Question Time #69 – Emerging OTT Services & Models
Whilst Netflix, Disney, Amazon and D2C services from the broadcasters and film studios tend to get all the publicity, it’s easy to forget that the OTT market also has a huge number of smaller streamers. The UK, for example, has 288 of them according to the European [...]