Shape the Future. Share Your Voice.

This is a defining year for the video streaming industry. Business models are being stress-tested, technology is shifting fast, and leadership teams are being asked to do more with less — while still delivering growth, innovation, and resilience.

From our conversations with you at OTT Question Time Live, and through our consultancy work at VOD Professional, we know just how much pressure there is behind the scenes — and how valuable it would be to understand what your peers are thinking.

That’s why we’ve created the OTT Leaders’ Survey 2025 — an invitation to contribute to a collective snapshot of where our sector stands right now and where it’s heading next.

Why This Survey Matters

This isn’t just another industry pulse check. We’ve designed the OTT Leaders’ Survey to provide a candid, unfiltered look at how senior execs in streaming businesses – across commercial, content, product, operations, strategy, technology, and general management functions – perceive the market. The results will help you benchmark your own perspectives, highlight emerging trends, and spark conversations that lead to real strategic insights.

What You Need to Know

• Completely Anonymous: we don’t collect names or identifying information, giving you the freedom to answer openly and honestly.

• Straight-Talking Questions: we’re asking the questions that industry leaders discuss behind closed doors but rarely see in public reports.

• No Conditional Logic: unlike many surveys that tailor questions based on previous answers, we’re letting you see everything. Why?

  • Some questions might be thought-provoking, even if they don’t directly apply to your role.

  • Understanding challenges faced by different teams could provide strategic insight.

  • You might want to forward this survey to a colleague who’s better placed to answer specific sections.

• 45 Questions in Total: only 18 are mandatory, but we encourage you to answer as many as possible.

• Takes ~20 Minutes to Complete (if answering all questions) 

What You Get

Because the survey is anonymous, we won’t know who’s completed it. As a trusted industry leader, however, you’ll still receive:

• An exclusive executive summary of the findings.
• An invitation to an exclusive OTT Leaders’ Breakfast in central London at the end of April, where we’ll present the results and host a high-level, off-the-record discussion.

To take up either option, just reply to the email or LinkedIn DM that alerted you to this survey, and we’ll be in touch.

What’s Next?

The survey will remain open until Tuesday 22 April, after which we’ll analyse the results, prepare some commentary, and release a detailed paid report for those want to go deeper. 

Click here to start the survey. 

About VOD Professional & OTT Question Time Live

VOD Professional is a trusted industry consultancy with deep expertise in the streaming sector, working closely with senior executives across broadcasters, streamers, and technology providers. Our OTT Question Time Live conferences widely recognised for fostering collaborative, high-level discussions on the key challenges and opportunities in the industry. This survey is a natural extension of that ongoing conversation, providing a unique opportunity to gather collective insights from leaders like you.