During this OTT Question Time we talked about content aggregators and asked if, with so many movies and TV shows now available to view online, they’re the de facto future of finding and watching titles.
We explored:
- Aggregator business models (free, freemium, charging SVODs and broadcasters)
- Building scale and whether aggregators need big audiences to attract more partners or the best partners to grow audiences (the old chicken vs. egg conundrum)
- The technologies involved in presenting and playing content (e.g. deep-linking / SSO)
- And the front-end features that viewers see when they’re using OTT aggregators (master discovery, recommendations, playlists, EPGs)
Joining us on the panel for OTTQT #9 were Nic Wilson, Head of Customer Success at TiVo, Rose Adkins Hulse, CEO of ScreenHits TV, and Renato Bonomini, VP Global PreSales at ContentWise.
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ABOUT KAUSER KANJI
Kauser Kanji has been working in online video for 19 years, formerly at Virgin Media, ITN and NBC Universal, and founded VOD Professional in 2011. He has since completed major OTT projects for, amongst others, A+E Networks, the BBC, BBC Studios, Channel 4, DR (Denmark), Liberty Global, Netflix, Sony Pictures, the Swiss Broadcasting Corporation and UKTV. He now writes industry analyses, hosts an online debate show, OTT Question Time, as well as its in-person sister event, OTT Question Time Live.