Rose Hulse featured in our own 50 VOD Professionals 2024 (our annual list of the most influential people working in the UK’s OTT scene) and is a distinguished leader in the tech industry, currently heading ScreenHits TV in London. Her journey from the U.S. to the U.K., leading a successful company as a woman of African-European descent, provides her with a unique perspective on diversity in tech and leadership.

ScreenHits TV is a leading media technology company that aggregates streaming services, allowing users to access their subscriptions, such as Netflix, Amazon Prime Video, and Disney+, in one place. The platform enhances user experience by integrating various streaming services into a single, user-friendly interface.

Under Hulse’s leadership, ScreenHits TV has expanded its services into the automotive industry. Notably, the company has partnered with Porsche to integrate its streaming platform into vehicles, starting with the Cayenne model. This collaboration allows passengers to stream films and TV on built-in screens, providing access to their subscriptions during journeys. This innovative approach to in-car entertainment is also being extended to other major automotive manufacturers, including Ford, Lincoln, Renault, and Nio, positioning ScreenHits TV at the forefront of automotive digital experiences.