The enduring allure of TV and video is the emotional connection people have with the content. Ida Olsen, formerly of Channel 4 and the BBC, and now working for Sony Crackle, asks what VOD services can learn from some of the areas in which traditional TV has been successful. Her talk encompasses: linear/ simulcast; content augmentation with AR / VR; serendipity and channel-hopping; continuity in terms of tone and presentation; channel brand identity and the remote control.
ABOUT KAUSER KANJI
Kauser Kanji has been working in online video for 19 years, formerly at Virgin Media, ITN and NBC Universal, and founded VOD Professional in 2011. He has since completed major OTT projects for, amongst others, A+E Networks, the BBC, BBC Studios, Channel 4, DR (Denmark), Liberty Global, Netflix, Sony Pictures, the Swiss Broadcasting Corporation and UKTV. He now writes industry analyses, hosts an online debate show, OTT Question Time, as well as its in-person sister event, OTT Question Time Live.